Not sure how to move the needle with Instagram for your business?
You probably have an Instagram account for your brand because it’s another thing everyone says you, should have, right?
The problem? Nothing you’re doing seems to be making an impact on engagement, following or your sales.
Using hashtags? Check. Posting relevant content? Check. Writing engaging captions? Check… And then? Radio silence.
I know how discouraging radio silence can be, especially when you see that your efforts aren’t impacting your leads or sales in any way.
But since Instagram users are 58 times more likely to like, comment or share a brand’s post than Facebook users the power of the platform can’t be ignored.
Your competitors might have over 10k or 100k followers and you wonder how they did it. If they didn’t buy their followers (many brands do this, it never works), they grew their accounts organically and you can too!
Once you get the ball rolling with a plan and strategy, I promise it won’t take long for you to see results from your hard work creating and posting content.
What do I mean when I say results?
When you hit your stride with Instagram, a few things happen:
- More free traffic (outside of ads)
- More email subscribers
- More qualified leads
- More brand equity
- A stronger connection to your customers
After you nail down a strategy that works, Instagram will be one of the easiest things to handle on your list. No more confusion, no more feeling like it doesn’t impact your business in any way.
Here’s what you’ll learn in the workshop, in addition to getting a live Instagram audit:
- The science and art of writing the perfect captions and hashtags
- The best practices for Instagram post frequency, engagement, tagging and more
- How to use Instagram Stories to build your list and more
- The best ways to drive traffic to your website through Instagram
- Ways to keep your content fresh, relevant and shareable
Attendees will also receive the following bonuses:
- A 12-month calendar with holidays, themed months and notable days of the year to plan Instagram content around (think Mother’s day, national coffee day, breast cancer awareness month).
- Resources for free images for social media content
- A list of the best apps for editing, scheduling, creation and tracking
- My ultimate guide: The Instagram For Business Playbook (ebook)
Where: WeWork City Hall
When: Wednesday, June 28th from 5:30 pm – 8:00 pm
Admission: $150 per person
There are only eight spots!
When I created an Instagram account for my side business, Workweek Lunch, a year ago, I started like everyone else.
I had zero followers and little idea what I was doing. Within six months, I grew the account to 1k followers and within a year, I grew to over 6k. See below:
Left: November 2016 (before taking it seriously)
Middle: December 2016 (after getting serious with a strategy and plan)
Right: May 2017 (the results of consistency and great content with the help of my strategy)
Below: June 19, 2017:
By sharpening my Instagram strategy (and learning how to properly use the platform) I’ve been able to boost my brand awareness, increase the traffic to my site and understand my audience on a deeper level.
Questions about the workshop? Email me directly at firstname.lastname@example.org.
The Insta-nerd behind the Instagram Workshop:
Talia Koren is a prolific content creator who lives and breathes social media, writing for the internet and content marketing. Aside from writing everything from LinkedIn profiles to blog posts to drip campaigns, Talia runs a food blog called Workweek Lunch. As someone who consumes as much content as she creates (a lot), Talia wants to help business owners get the most out of their brand message and expand their reach through content marketing. Talia is a former writer for Elite Daily’s health, news and lifestyle section, and produced over 500 articles in less than a year for the platform.